APC limits campaign spokespersons to three in media shake-up

The All Progressives Congress (APC) Presidential Campaign Council has restricted official public speaking duties to three senior figures following a reorganisation of its communications structure.

According to a statement issued on Wednesday by Femi Gbajabiamila, the President’s Chief of Staff and the campaign’s Deputy Director-General (Administration), the authorised representatives are the council’s Director-General, Abdulaziz Yari; the Minister of Solid Minerals Development, Dele Alake; and the Minister of Information and National Orientation, Mohammed Idris.

The council stated that the restructuring aims to foster “more cohesive, disciplined, and effective public engagement”.

Under the revised arrangement, all individuals previously designated as campaign spokespersons have been reassigned as members of the Directorate of Media and Strategic Communications.

Broadcasting stations have been directed to note the changes and comply with the new policy. The council added that appropriate representatives will be delegated to media appearances as required.

This latest adjustment follows earlier modifications to the campaign council’s media team since its initial unveiling in August, when Yari was appointed Director-General and Alake named lead spokesperson alongside four others. An expanded list released in October included several additional figures, such as Festus Keyamo and Abdulmumin Jibrin.

The new directive draws a clear distinction between general membership of the media directorate and the exclusive authority to speak on behalf of the campaign, which now rests solely with Yari, Alake and Idris.